Monday, January 20, 2014

Working Together Produces Greatness When It Comes To Social Media

OK~ It's no secret that I love social media and helping connect people. Some businesses have been slow to accept the idea that social media is a place you have to be in the world of business today. I have a simple tip for those business owners looking for a way to get involved.

If you are a business owner and have been dragging your feet to jump on the social media train, a great way to get going is to find a local business and partner up with them. If you see a social media campaign happening and you think, "Geeze, how do I get involved in that?" My advice is to call up the business owner that is hosting the event.

Social Media Planning Sessions Can Be Fun

Let the business owner know that you saw this fun campaign that they had going on and you would like to know how you could work together in the future. Keep in mind, this is not the time to call them and mention that you wish they would have asked you in the first place. Business owners cannot please everyone 24/7 and it is impossible to be all things to all people. But, by being aware of what is going on, you can find a new business partner.

Social media campaigns are fun and they can be a great way to deliver your message. Social media campaigns can reach a lot of people and spread the word about your business. There is no reason to feel slighted if you are not included in a specific campaign, as it opens the doorway up for new opportunity.

By looking at things with a positive perspective and future relationship, you will have opened new doorways, instead of closing them. Nobody likes to work on a campaign where doors are closed. It's all about building relationships and acting upon them.

I still believe it's best to discuss something in person, eye to eye when possible. With today's technology we can remain connected 24/7. We can work with folks located miles from us through Skype and Google Hangouts. There are endless ways for us to stay connected in 2014 and forward. It's up to each business owner to embrace social media and make it work for them, not against them.

So, tell me. When's the last time you worked together with someone on a social media campaign? I'm guessing you are ready to roll up your sleeves and conquer the next one. After All, It's All In a Mom's Day, Right?

1 comment:

  1. Great post Sara! I think it has been amazing to see some of the social media campaigns that have started in North Iowa. I hope to see more!

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