OK~ I'm always looking for the next best thing when it comes to toothpaste. I don't like going to the dentist to get my teeth whitened so if I can find a toothpaste off the shelf in the store, it's a win, win for me. The good folks over at Colgate-Palmolive sent me a sample of the new Colgate® Optic White® Platinum™ Express White Toothpaste to sample. They also sent me a Colgate® 360 ® Optic Whiter® Platinum™ Manual Toothbrush to accompany this new toothpaste.
I have used Colgate® Whitening Toothpaste before and had really good luck with it. This new toothpaste seemed to whiten my teeth even more. The product information states that you should notice a difference within 2 days and I would say that's a fairly accurate statement. This new toothpaste contains 2x more of the whitening ingredient, Hydrogen Peroxide vs. Optic White® Sparkling Mint®.
Combining this toothpaste and toothbrush did give me a brighter smile in a short period of time. When brushing the stain removers work with your toothpaste to help effectively remove surface stains for a naturally whiter smile. The unique polishing bristles help to whiten teeth by polishing away surface stains and clean hard to reach areas.
From a pricing standpoint, it's much cheaper then heading to the dentist's chair in my opinion. A 4.5 oz tube retails between $5.79-$6.99. That size of a tube will last for a few weeks, depending on how many people are using the tube.
Overall, I'd say this is a win, win for anyone looking for a brighter smile. Colgate® Optic White® PLATINUM™ Express white toothpaste knocks the competition out of the park. You can purchase this toothpaste in food and drug stores nationwide. In fact, I noticed it for purchase yesterday in my local Walgreen's Store.
Do you like to try new toothpastes or are you always buying the same brand? After All, It's All In a Mom's Day, Right?